Case Studies

Cloud Sales Coach + Koncert Customer Success Story

Written by Koncert Marketing | Apr 30, 2026 6:09:25 PM

The Customer

Cloud Sales Coach delivers sales training and fractional SDR services. CEO Jonathan Pierce built the company to help MSPs and IT firms secure qualified client meetings. The team focuses on direct cold calling because automated email campaigns face heavy inbox filtering. Cloud Sales Coach manages outbound campaigns for dozens of clients at once. They require a platform that separates client data, scales with team growth, and maintains consistent uptime across multiple time zones.

 

The Challenge

Prospects screen incoming calls more aggressively than before. Standard dialers fail when caller ID displays as spam or unknown. Previous platforms caused technical downtime, which delayed morning dialing windows and forced reps to work overtime to recover lost hours. Competitor tools lacked multi-tenant architecture, offered limited caller ID pools, and required manual single-line dialing. Email outreach saturation also reduced response rates, making reliable phone connectivity essential. Jonathan needed a system that dialed consistently, supported fractional SDR workflows, and provided real call analytics without constant technical intervention.

Solutions Used

Cloud Sales Coach deployed Koncert across their entire outbound operation.

  • Koncert AI Parallel Dialer

  • Caller ID Hygiene & Local Presence Dialing

  • Quick Connect

  • AI Call Scoring & Analytics

  • Call Recording & Coaching Tools

  • CRM Integration (HubSpot)

  • Multi-tenant support for managing multiple clients

 "I evaluated other products. The caller ID hygiene was missing, and the ability to manage multiple client tenants was not there. I needed a reliable tool that worked every morning without downtime. Koncert passed every mark. We dialed consistently, and the technology delivered the results we needed." 
Jonathan Pierce, CEO at Cloud Sales Coach

Benefits

  • Caller ID hygiene raises answer rates by 10 to 20 percent by matching local area codes and avoiding spam flags.

  • One-click HubSpot integration removes manual list management and lets reps start dialing within two hours of onboarding.

  • AI call analytics break down each conversation into opener, pitch, qualification, and closing sections. Reps use this data to self-correct without waiting for manager feedback.

  • Multi-tenant setup keeps client data isolated while allowing one team to run campaigns for dozens of accounts.

  • Customer success responds immediately to support tickets and implements user feedback directly into platform updates.

Metrics

  • 503,000+ outbound dials in under 12 months

  • 63,000 conversations

  • ~1,000 qualified meetings booked

  • 34 meetings secured during the first 30 days of implementation

  • 10 to 20 percent higher pickup rate with local caller ID enabled

  • Team grew to eight employees in under 10 months

 Key Results
  • Built a scalable outbound engine for MSP clients

  • Grew the business to 8 employees in under 10 months

  • Consistently generated qualified pipeline through cold calling

  • Reduced reliance on email and inbound signals

  • Delivered predictable meeting volume across multiple accounts

503,000+
Dials
63,000
Conversations
1000
Meetings Booked
15% - 20%
Increase in Pickup Rates

About Koncert

Koncert is a leading B2B sales engagement platform with over a decade of innovation in dialer technology, designed to help sales teams increase conversations and drive predictable pipeline growth.

Built to support diverse sales workflows, Koncert offers four advanced dialing solutions: a Multi-line AI Parallel Dialer, Single-line AI Flow Dialer, Agent-Assisted Dialer, and a Click-to-Call Dialer that seamlessly integrates with leading CRMs.

Koncert goes beyond dialing with powerful AI-driven capabilities. AI PitchLab enables sales reps to practice, refine, and perfect their messaging through realistic, persona-based simulations—helping teams improve performance and ramp faster. Waterfall Data Enrichment ensures sales teams always work with accurate, up-to-date contact data by automatically filling gaps and replacing outdated information using multiple premium data sources.

Additional features like automated caller ID management with local presence improve connect rates, while the Remote Salesfloor recreates the energy of an in-office environment—enabling real-time collaboration, coaching, and team engagement from anywhere.

With robust reporting, customizable dashboards, and actionable analytics, Koncert provides complete visibility into sales performance. By combining AI-powered outreach, data accuracy, and continuous coaching, Koncert empowers teams to boost productivity, accelerate pipeline generation, and scale outbound success with confidence.

Download Case Study