13 min read

The 14 Top Data Providers for B2B Sales Teams

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Here at ConnectLeader, our customers increase their revenue every day by using our multi-channel sales engagement platform to make more phone calls, have more conversations, and send more emails. But our platform provides the greatest success when your B2B sales team has top-quality data.

Think about it. If your team is using dated, old, or incorrect data, they can send multiple emails and make a lot of dials in their sales outreach, but they’re not going to have any conversations except for “Sorry I have the wrong number”. Is that really how you want your sales reps to spend their time? Doubtful.

When your sales team is using accurate contact data, they will benefit from being able to target the right people at the right companies for their Ideal Customer Profiles (ICPs) through account-based sales; uncover new connections; send personalized messages based on gleaned information; and stop wasting their time on the busywork of dialing wrong numbers and updating CRMs with that information.

Read on to learn about these data providers (listed in alphabetical order) that top B2B sales teams are using and understand the differences between them. You’ll understand how to compare SalesIntel vs. ZoomInfo; InsideView vs. Uplead; and Clearbit with Seamless, for example.

 

What is sales engagement? Read this blog.

 

  1. Adapt
  2. Clearbit
  3. Datanayze
  4. InsideView
  5. Lead411
  6. LeadIQ
  7. LinkedIn Sales Navigator
  8. Lusha
  9. Owler
  10. SalesIntel
  11. Seamless.ai
  12. Slintel
  13. Uplead
  14. ZoomInfo

Adapt

About:

Adapt covers data of 100 million business contacts across an array of industries, including Software & Internet; Financial Services; Telecommunications; and Transportation & Storage. Their information, which is human verified for accurate and up to date information, is continuously created and updated from their crawlers, social media, and their community of over 300,000+ users. With Lead Builder from Adapt, you can build your target ICP based on filters of industry, department, revenue, employee count, geography, and more.

LinkedIn Company Listing:

https://www.linkedin.com/company/adapt-io/

What G2 Reviewers Say:

  • Marko T: “I'm a businessman and I need to have emails and telephones so I can contact my clients!”
  • Ganesh T: “Prospecting made easier. I was able to find the emails quickly with accuracy and reliability.”

Free Trial Available:

Yes.

Clearbit

About:

Clearbit provides data for over 200 million contacts at 20 million companies that will help your sales team know who they should target in a company based on their ICP; see who is visiting your company website; and personalize messages for the best response. Clearbit works with your existing technology stack to provide seamless and continuously refreshed data, which is sourced from over 250 public and private data sources, across your marketing, sales, and analytics teams.

LinkedIn Company Listing:

https://www.linkedin.com/company/clearbit/

What G2 Reviewers Say:

  • Colby P: “Clearbit helps me find new contacts for outreach and it speeds up the prospecting side of outreach.”
  • Anna B: “Clearbit is an amazing platform. With the help of this tool, I am capable of managing my customer’s relations and simultaneously I extract the important business data.

Free Trial Available:

Yes.

Datanyze

About:

Datanyze offers data that includes 48 million direct dial numbers; 84 million email addresses; and 120 million people. They have a Google Chrome Extension that customers use to access contact and company data directly from the places they prospect most, like LinkedIn and business websites, in real-time. Once you click on Datanyze to see all employees for a company that are listed on LinkedIn, you’ll see each employee’s contact information directly on the page.

LinkedIn Company Listing:

https://www.linkedin.com/company/datanyze-inc./

What G2 Reviewers Say:

  • Chris S: “You can always rely on Datanyze to gain access to the readily available data of companies with respect to lead and account research to an extent.”
  • Matt D: “We use Datanyze to collect new technographic data and update existing data for accounts. While this can be a number of ways, we found that Datanyze saves us a significant amount of time doing so."

Free Trial Available:

Yes.

InsideView

About:

InsideView provides you with global company data to help you grow your company internationally with accurate leads. Besides cleaning and enriching leads, you can also use InsideView to do the same for your current accounts and contacts. InsideView is used by customers to discover new markets to target; find more prospects that meet their ICP; and access accurate data and company insights.

LinkedIn Company Listing:

https://www.linkedin.com/company/insideview-inc/

What G2 Reviewers Say:

  • Royann S: “We maintain accurate account data in our CRM using InsideView Insights and the benefits are many. Specifically, the time we save researching new companies and locating key stakeholders in those companies to connect with.”
  • Jerine E: “We usually go to InsideView for sales and marketing intelligence and data integrity. Their data is highly reliable making it reliable for our teams to use.”

Free Trial Available:

Yes.

Lead411

About:

Lead411’s data includes verified direct dial phone numbers, emails, trigger notifications (job changes, compliance mandates, and product/pricing changes), and lead intelligence. Lead411 also has a free Gmail extension that your sales team can use to find and send emails in one window as you search for new leads that match your ICP.

LinkedIn Company Listing:

https://www.linkedin.com/company/lead411/

What G2 Reviewers Say:

  • Jeffrey M: “I really like the amount of contact information available, even on the basic level. The greatest feature that surprised me is the way the program can/will verify addresses by pinging the email servers of a company in real time with a click of a button.”
  • Grant F: “One of the things I like best about using Lead411 is the Phone number Lookup and Contact Segmentation. I haven't been able to find any other tool on the market that is as convenient and easy to use as Lead411.”

Free Trial Available:

Yes. 7-day free trial.

LeadIQ

About:

LeadIQ’s database is made up of public information (found on social media sites and company websites), their partnerships with more than a dozen data partners, and their community of users who link their inboxes to LeadIQ. The prospects you find can be pushed directly to your CRM and then you can create specific campaigns and cadences for those leads.

LinkedIn Company Listing:

https://www.linkedin.com/company/leadiq-inc/

What G2 Reviewers Say:

  • Oscar W: “We used to have a very manual way of lead prospecting. The speed I can prospect at with LeadIQ is 3x faster than before."
  • Marija M: “It's definitely a better platform both in terms of UX and the contact info provided than some of its competitors, so I like LeadIQ because I'm 85% confident I'll gather the correct contact info in the least amount of time.”

Free Trial Available:

Unclear.

LinkedIn Sales Navigator

About:

LinkedIn Sales Navigator offers sales teams the ability to target the right people and companies through uncovering and suggesting relevant prospects that match your ICP. As your sales team is using LinkedIn Sales Navigator, they can save their lists of target accounts and leads and get notified of new matches for those accounts.

LinkedIn Company Listing:

https://www.linkedin.com/company/linkedin/

What G2 Reviewers Say:

  • Mindy F: “Navigator is a key component of my daily business. It assists me in identifying the most appropriate contacts to outreach/qualify, filters for role, and allows me to save in lists. It is an essential tool in assisting me in learning more about the individuals I routinely do business with, and also how they are connected with others in my network.”
  • Emily C: “Sales Navigator takes LinkedIn and cranks it up a notch. It's perfect for prospecting and gaining knowledge of companies before you even talk to someone from there.”

Free Trial Available:

Yes.

Lusha

About:

Lusha offers accurate B2B data to sales teams that includes 36 million C-level profiles, 100 million business profiles, and 15 million company profiles. With Lusha, you can take your contacts from social network sites, your Gmail account, or company websites and save them to your CRM in one click.

LinkedIn Company Listing:

https://www.linkedin.com/company/lushadata/

What G2 Reviewers Say:

  • Mehdi L: “The software is perfect for sales representatives that are trying to reach decision-makers contacts in big enterprise organizations.”
  • Sagar T: “Extracting leads from LinkedIn using Lusha’s browser extension has become a time-saving and productive thing for our company's lead gen team.”

Free Trial Available:

Yes.

Owler

About:

Owler’s community of over 3.5 million business professionals power the business information they offer. Each month, Owler asks their users for insight about their companies, including private company revenue estimates, employee headcount, and CEO approval ratings. This gleaned insight helps sales teams to prospect new sales reads and look for trigger notifications (revenue change, etc.) about their target companies.

LinkedIn Company Listing:

https://www.linkedin.com/company/owler/

What G2 Reviewers Say:

  • Rylan A: “We use Owler to get extra market data on company revenue. Check competitors for research on their accounts and prospecting. We also gain insights into employee numbers and make sure our numbers internally against the public data we have.”
  • Stefen C: “I like being able to get current company information from a tool without having to go on-line and spend a lot of time doing my own research.”

Free Trial Available:

Yes. Free plan available.

SalesIntel

About:

SalesIntel offers sales teams comprehensive, and 95% human-verified (in the form of 1,200 human researchers) account and contact data to build their sales pipeline, nurture leads, and close deals faster. SalesIntel’s firmographic and technographic data includes organizational charts to help you get in touch with key decision-makers. Through Intent Data, your sales team can uncover buying signals of your prospects through over 7,000 internet topics that are actively being researched by specific organizations.

LinkedIn Company Listing:

https://www.linkedin.com/company/salesintel-io/

What G2 Reviewers Say:

  • Kristine P: “Our team is becoming more focused on outbound prospecting and SalesIntel has helped us to generate more leads and update company information.”
  • Joakim H: “SalesIntel has an incredible amount of highly detailed, accurate information about all sorts of professionals, spanning countless industries and levels of seniority. Personally, I was surprised to find that the tool even has the personal mobile numbers of Fortune 500 CEOs, CFOs and beyond.”

Free Trial Available:

Yes.

Seamless.ai

About:

Seamless.ai is known as a real-time search engine for B2B contact information, including verified (by a 10-step AI engine) direct dial phone numbers and email addresses for over 157 million companies. Your sales team can set up filters of industry, employee count, technographics, revenue, and more in Seamless.ai to find prospects that match your target account market.

LinkedIn Company Listing:

https://www.linkedin.com/company/seamlessai/

What G2 Reviewers Say:

  • Derek L: “Superb product which makes it very simple and very easy to collect data necessary for strong business development. It is fast and highly efficient. This product has changed the way we work. It gives us a deeper insight into new leads and names and helps us identify people which cannot be found on social media platforms.”
  • Suren D: “I have noticed an increase in sales due to the sheer quantity of leads being generated. The tool also integrates with our existing CRM solution and also provides relatively clean leads.”

Free Trial Available:

Yes.

Slintel

About:

Slintel helps customers uncover and connect with top prospects in their market as well as obtain actionable buyer intent signals and insights. Sales teams receive tailor-made lead recommendations from Slintel’s database of over 17 million companies.

LinkedIn Company Listing:

https://www.linkedin.com/company/slintel/

What G2 Reviewers Say:

  • Bruce E: “With Slintel, I am able to quickly and easily produce a list of enriched contacts with high confidence emails that match an ICP, including firmographic and technographic information and filters.”
  • Joe A: “Slintel allows us to prospect in bulk with a variety of useful filters, or identify companies that use our competition or a complementary product where we have an integration to make the likelihood of a sales conversion higher for us. We are able to quickly and easily generate new lists to put in campaigns.”

Free Trial Available:

Unclear.

Uplead

About:

UpLead provides customers access to 46 million business contacts worldwide, which are searchable by over 50 filters, including job title, location, and industry, to help sales teams zero in on their ICP. Customers say that UpLead differs from their competition with their built-in real-time email verification.

LinkedIn Company Listing:

https://www.linkedin.com/company/uplead-com/

What G2 Reviewers Say:

  • Phillip C: “I would highly recommend Uplead to anyone needing a very easy to use UI to find contacts with granular filtering.”
  • Adam S: “UpLead comes in at a tiny fraction of the cost of the "big" data providers out there. Our clients love our ability to deliver lists and contacts in minutes, at minimal cost.”

Free Trial Available:

Yes.

ZoomInfo

About:

ZoomInfo provides sales teams with accurate (with a contact accuracy score of 90 to 100) B2B contact data, including direct dial phone numbers, email addresses, and more. The ZoomInfo profile information also contains further details about a prospect, from certifications to work experience, work experience to web mentions, and job responsibilities to social media links.

LinkedIn Company Listing:

https://www.linkedin.com/company/zoominfo

What G2 Reviewers Say:

  • Nicholas R: “My main benefit from ZoomInfo is being able to find the decision maker within a company. In my case its typically the Director of Logistics/Operations.”
  • Fui K: “It's an incredible tool for data intelligence, industry insights, and accurate contact information for prospects and customers. You can also customize lists and modify as needed which is really advantageous.”

Free Trial Available:

Yes.

Once you have the right data provider for your sales team, it’s time to use that data in your B2B sales engagement and sales outreach. Reach out to us here at ConnectLeader today to learn more about our entire multi-channel suite of B2B sales engagement software, including TruCadence and Team Dialer. Simply click here or give us a call at 800-955-5040.

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