5 min read

3 Sales and Marketing Conferences to Attend in 2020

Featured Image

Still haven’t decided what sales and marketing conferences you’re going to attend in 2020? Here are three must-attend conferences you should consider. In fact, we feel so strongly about the strength of these conferences that we’re exhibiting at all three of them.

I realize that you may not be able to attend all three conferences, unless you have an unlimited budget for conference attendance this year. Read on to learn what you can expect at each conference, in order of when they are in the calendar year.

Understand the meanings of top terms in B2B sales. Read our new glossary.

LeadsCon Las Vegas 2020

At a glance:

  • March 30 – April 1, 2020
  • Paris Hotel, Las Vegas
  • ConnectLeader Booth #: 611

Why attend?

I’m the first to admit I’m a bit biased about LeadsCon as I presented twice at their last event in Boston, LeadsCon Connect to Convert 2019.

Even though I’m not presenting at this one, LeadsCon is a no brainer for ConnectLeader to exhibit at considering they offer the world’s largest event for the lead generation community. LeadsCon Las Vegas will have more than 2,500 attendees from all business segments, including mortgage/lending, insurance, financial technology (fintech), education, auto, home services, and healthcare.

The conference tracks for LeadsCon Las Vegas include:

  • Buyers & Sellers Summits
  • Lead Market Mastery Track
  • Marketing Innovation & Insights Track
  • Power Lead Gen Track

This year’s keynote presenters are Seth van der Swaagh, Industry Director of Sales Google and acclaimed author, Dave Frankland, of “Marketing to the Entitled Customer: How to Tun Unreasonable Expectations into Lasting Relationship.” The speakers for LeadsCon Las Vegas are from such companies as Ellie Mae, Noodle, SmartFinancial, SAP, and many more.

SiriusDecisions 2020 Summit

At a glance:

• May 3 - 6, 2020
• Austin Convention Center, Texas
• ConnectLeader Booth #: K7
• 2020 Theme: Energy

Why attend?

Our Senior Channel Development Manager, Victoria Gagnon, attended the SiriusDecisions Technology Exchange in December of 2019, and returned even more invested in attending this conference.

SiriusDecisions Summit brings together more than 4,000 of today’s sales, marketing, and product innovators and growth-drivers from top companies. Each year, SiriusDecisions Summit has a theme and the one for 2020 is “Feel the Energy: Aligning. Empowering. Performing.” Summit 2020 is looking to help attendees energize their business by bringing together the best and brightest leaders in B2B to illuminated shared challenges, and power up their businesses for a brighter future.

Summit 2020 will include:

  • Keynote Sessions
  • Track Sessions
  • Marketplace
  • Networking

Attend SiriusDecisions Summit for inspiring keynotes, role-based sessions, interactive networking experiences, and exciting evening events.

B2B Marketing Expo 2020

At a glance:

  • September 16 – 17, 2020
  • LA Convention Center, California
  • ConnectLeader Booth #: 1525

Why attend?

B2B Marketing Expo 2020 offers more than 10,000 CEOs, CMOs, Marketing Directors, and key decision makers the information on how to elevate their businesses, stay ahead of their competitors, and learn how to maximize their brand exposure.

This year, B2B Marketing Expo is partnering with the Sales Innovation Expo 2020 for this joint event.

The official headline host for B2B Marketing Expo is New York Times Bestselling Author and Celebrity Branding Authority, Jeetendr Sehdev, and keynote speakers include CNN’s Sandro Monett; Matt Heinz, President of Heinz Marketing; Matthew Lieberman, CMO of PwC; Masha Finkelstein, MarTech Evangelist of Google; and more!

The presentations for B2B Marketing Expo 2020 include:

  • CRM & Marketing: Perfecting the Customer Journey
  • A New Age of Direct Mail: How to Develop Campaigns and Prove Your Impact
  • Top 4 Things You’re Missing from Your Google Search Campaign
  • 10 Proven Video Marketing Success Tactics

Four B2B Marketing Expo Awards will also be presented for Agency of the Future; Best Tech Innovation; Best Marketing Tool; and Best Offline Marketing.

Can’t Wait Until a Conference to Talk to Us

Reach out to us here at ConnectLeader today to see how the right sales acceleration and engagement software can help your sales team increase their daily productivity by up to 800%. Simply click here or give us a call at 800-955-5040.



4 min read

Avoid Sales Burnout: Lessons Learned from Death of a Salesman

Arthur Miller's 1949 play ‘“Death of a Salesman” is about what happens when a salesman, Willy Loman, fails to accept...

6 min read

5 Sales Outreach Best Practices: Outreach the Right Way

If you manage a B2B sales team, you are engaged in some sort of sales outreach. But what exactly is sales outreach?...

9 min read

What Is an AI Parallel Dialer and Why B2B Sales Teams Need One

What Is AI Parallel Dialing?

Simply put, AI powered parallel dialing is using asoftwareapplication to make multiple...